Sustainability Pulse #4

Hello, fellow eco-activists! We at NYC Sustainable Fashion wish you a warm welcome to August - may hold opportunities for growth and sustainable change!

This week, we have much exciting news for you. From helpful and valuable eco-friendly content to using technology to create a more circular economy, you don't want to miss out - so stay tuned!

Designing a Plastic-Free Future

The pandemic has exacerbated some crises. Among them is the unprecedented rush for single-use plastic. So as we close out plastic-free July, Parley for the Oceans founder Cyrill Gutsch and Suzanne Lee, founder of Biofabricate, get together to discuss what a world without plastic could look like—and what it will take to get us there.

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Lululemon, LanzaTech are reshaping carbon waste into fabric

LanzaTech, a carbon recycling tech company, views addressing those industrial emissions as an opportunity. It uses CO2 as a feedstock to create products. And in its latest announced partnership with athletic apparel company Lululemon, it's creating yarn and fabric using recycled carbon emissions.

Here's how it works: LanzaTech captures pollution from industrial sources — for example, a greenhouse gas produced by a steel mill in China, the source for the Lululemon fabric, which is similar to the proprietary fabric that it uses for its leggings. The company hasn't yet announced which of its products will be made from the new textile.

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Tjori: Simplifying the idea of sustainable & eco-friendly fashion

Tjori has taken its first steps towards a few initiatives to become sustainable.

With customers making conscious buying decisions, the idea of sustainable fashion is now getting widely accepted and is being catered by brands like Tjori.

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The truth about fast fashion: can you tell how ethical your clothing is by its price?

What is the true cost of a Zara hoodie? In April 2019, David Hachfeld of the Swiss NGO Public Eye and a team of researchers and the Clean Clothes Campaign attempted to find out. They chose to analyse a black, oversized top from Zara's flagship Join Life sustainability line, which was printed with lyrics made famous by Aretha Franklin: "R-E-S-P-E-C-T: find out what it means to me". It was an apt choice because the idea was to work out whether any respect had been paid to the workers involved in the garment's production, and how much of the hoodie's average retail price, €26.66 (£22.70), went into their pockets.

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QR technology: The Bridge to a Sustainable Fashion Industry

Supply Chain Digital discusses how the fashion industry supply chains can create a more circular economy and be more sustainable with QR code technology.

Year after year, over 100 billion new garments are made, with US$450bn worth of textiles thrown away around the world. In addition, the emergence of a 'fast fashion society has resulted in the average person buying 60% more clothes than in 2000 and discarding more. On average, a family in the Western World throws away 30kg of clothing a year, with only 15% being recycled or donated.

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P.S. Want to get more out of your downtime? Reply to this email with any questions you have regarding sustainability, relaxation, shopping, books, activities, or more, and we may answer it in an upcoming experimental email series (sign up here!).

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